When to use this combo
You're preparing to launch a new product, feature, or initiative. You want to maximize the chance of success by clearly defining the outcome, anticipating what could go wrong, and ensuring everyone knows their role.
Is this combo right for you?
Use this combo if you're a detail-oriented planner who believes "proper preparation prevents poor performance." You like working backwards from a clear goal, stress-testing plans before execution, and making sure every task has an owner. If your team says you're the one who "thinks of everything," this combo matches your strength.
Step-by-step walkthrough
Start with Working Backwards — write the press release and FAQ for the finished product. This aligns the team on the customer benefit and desired outcome.
Run a Pre-mortem to imagine the launch has failed. Brainstorm all the reasons why, then create preventive actions for each risk.
Build a RACI Matrix to clarify who is Responsible, Accountable, Consulted, and Informed for every launch task. Eliminate ambiguity about ownership.